Sobeys

Raise $1M for Special Olympics athletes while shopping with Sobeys? Challenge accepted!
Poster for the Sobeys Safeway Thrifty Foods fundraising campaign for Special Olympics. Donate $2 to help fuel athletes' appetite for participation!

From June 2 to 16, 2022, shoppers nationwide chose to include Canadians with intellectual disabilities on their grocery list, as Sobeys banner stores in nine provinces held their in-store fundraising campaign to support Special Olympics athletes across Canada. 

In B.C., customers generously donated at their local Safeway, Thrifty Foods, and Safeway Fuel checkouts in order to provide critical funds to support Special Olympics programs in communities across Canada, helping to feed Special Olympics athletes’ appetite for participation.

We are so grateful to all Sobeys banner stores, staff, and customers making a difference through the power and joy of sport! 

 

Meet SOBC Athletes

Special Olympics BC – Vancouver athlete Michael Siytangco starred on 2022 Sobeys campaign promotions throughout B.C.!

Michael is a Special Olympics athlete who has participated in FUNdamentals and now does skating, swimming, and golf. The Siytangco family knows the transformative power of sport firsthand. 

“As Michael’s older brother Ramon is a Special Olympics athlete, Michael was exposed to Special Olympics sports programs and events literally from birth,” their mother Coralyn says. “Michael was a couple of months old when his brother started with Special Olympics swimming in 2011. We would bring him to Ramon’s practices, meets, and special events. He has seen his brother compete in regional, provincial, and national meets where Ramon received medals.”

When Michael joined the Special Olympics FUNdamentals program, he was excited to learn new skills like kicking, catching, and throwing. These skills build confidence and make him feel he belongs.

“Michael joined Special Olympics in 2015 and developed his competitive nature early,” Cora says. “FUNdamentals provided him the foundational skills for sports that led him to the Special Olympics swimming and skating programs. In a short period of time, in swimming, he moved from the developmental group to the competitive group. His coaches saw his drive and potential, and provided him opportunity to participate in the 2020 regional swim meets where he got 1st place and 2nd place in his division in the two events where he competed. Likewise, in skating, after only two years, he is now ready to move from skate skills to speed skating.”

Michael also enjoys Special Olympics events, especially fundraisers and youth sports days.

“As a family we are so grateful for Special Olympics. We were trying to find programs for the boys, but finding Special Olympics really turned things around for us. Now, I tell everyone to get involved, it makes such a difference,” Cora says. “Special Olympics has been a blessing to our family. … It’s a place where they feel most accepted and included.”

Safeway and Thrifty Foods employees

Sobeys banner stores from coast to coast are diverse and inclusive workplaces. Many Special Olympics BC athletes are proud employees of Safeway and Thrifty Foods!

Meet Ashley Adie

Meet Scott Fattedad 

 

Health

As a proud Special Olympics Canada partner since 2016, Sobeys has supported Special Olympics health programs and created opportunities for athletes, families, and coaches to access nutrition guides, cooking classes, and fresh food. 

Visit the Sobeys Nutrition Corner

Athlete Arianna Phillips says her favourite healthy recipe is making butter chicken with bell peppers for added nutrition. One of the tips she has implemented from the Sobeys Nutrition Corner is using peppers as a flavour builder, as mentioned in the handout about fruits and vegetables.

 

About the Partnership

Since 2016, Sobeys stores across Canada have donated more $5.4 million in food and funds to Special Olympics. They continue to provide run their significant annual fundraising campaign while also providing year-round support through nutrition education, event sponsorships, and employment opportunities for athletes nationwide.

As part of their commitment to Special Olympics, Sobeys believes in the abilities of people with intellectual disabilities to achieve their dreams and to make a meaningful impact where they work, live, and play. Sobeys’ partnership with Special Olympics includes support through fundraising initiatives, sponsoring National and Provincial Games, and donating gift cards and food to support various activities across the country.

Sobeys is dedicated to helping Special Olympics athletes improve their health by providing healthy food and nutrition education, leading to both better performance and healthier lives. 

In addition, many Sobeys employees volunteer at Games and other Special Olympics events.

  • Thanks to the efforts of Sobeys stores and generosity of their customers, the 2021 fundraising campaign raised $1.3 million to help Special Olympics Canada athletes with intellectual disabilities to make friends, learn skills and stay healthy.
  • In 2020, Sobeys made an impactful $1 million donation to Special Olympics Canada, and supported the Special Olympics community with ongoing nutrition education. Read more 
  • In 2019, Sobeys made a difference through their second annual fundraising campaign, which raised almost $930,000 for Special Olympics programs across Canada. Read more

In B.C., funding from Sobeys goes directly to grassroots Special Olympics BC programs around the province, and also supports Provincial Games and a wide range of provincial programs, events, and development opportunities that benefit athletes and volunteers throughout the Special Olympics BC community.

 

Get Involved

Be part of Special Olympics BC’s empowering and eye-opening year-round sport programs and change lives, including your own!

Become an athlete 

Become a volunteer

Proud supporters of Special Olympics athletes