Empire Family of Brands Fundraising Campaign
Every Best is Personal.
From first goals to newfound confidence and lasting friendships, Special Olympics athletes across Canada are achieving incredible personal bests—and you can help them get there.
Whether it’s on the field, in the gym, or building life skills through community, health, and leadership programs—your donation fuels more than sport. It fuels growth, belonging, and opportunity.
And this year, your impact goes even further:
Every donation made will be matched by Empire Family of Brands, up to $500,000, amplifying the support for athletes from coast to coast.
Together with Empire Family of Brands, our goal is to raise over $1 million to support over 40,000 Special Olympics athletes in reaching their personal best—because when you support inclusion, everyone wins.
What Your Donation Supports
Amplify Your Impact
*100% of the funds raised will be donated to Special Olympics Canada, with no administrative fees deducted by Empire Company Limited. No tax receipts will be issued for donations made during this period. Empire Company Limited will match in-store donations up to a total of $500,000 from June 11 to 21, 2026.
Our 2026 Youth Athlete Ambassadors
Meet Our Athlete Ambassadors & Empire Family of Brands Teammates
Feeding Personal Bests: Health & Nutrition Education
In addition to supporting Special Olympics through funding and food, Empire Family of Brands is deeply committed to helping athletes build healthy habits for life.
Through a shared vision of wellness and inclusion, Empire Family of Brands and Special Olympics Canada have created accessible, athlete-friendly resources that promote nutrition education for individuals with intellectual and developmental disabilities across the country.
New Athlete Nutrition Course
This year, we’re proud to introduce the new interactive Athlete Nutrition Course, available free through SOLearn—Special Olympics Canada’s learning platform.
Athletes of all ages and abilities can explore healthy eating tips at their own pace, with engaging activities and helpful visuals that make learning easy and enjoyable. It’s one more way Empire Family of Brands is helping support personal bests—on and off the field.